The Impact of Corporate Social Responsibility (CSR) on Performance and Innovation as Mediating Variables (Case Study Of Tourism Knowledge Group In Bantul Region)

Journal: GRENZE International Journal of Engineering and Technology
Authors: Danang Wahyudi, Erni Ummi Hasanah, Fikri Budi Aulia, Ridwan
Volume: 10 Issue: 2
Grenze ID: 01.GIJET.10.2.983 Pages: 2831-2838

Abstract

This study aims to determine the effect of corporate social responsibility (CSR) as a parameter on the performance and innovation of Pokdarwis Bantul Regency. This research focuses on corporate social responsibility, performance and innovation, with 120 respondents selected through purposive sampling. The analysis method used is quantitative mediation using the causal step method. The results of this study indicate that corporate social responsibility has a positive and significant effect on performance, corporate social responsibility has a positive and significant effect on innovation, and CSR and innovation affect performance. Innovation variables significantly mediate the effect of CSR on performance.

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