Malioboro area is a center of tourist, cultural, and economic in Yogyakarta, due to
dense activity it causes traffic jams, limited access for pedestrians, and lack of public space.
This fact causes inconvenience for road users and tourists. The Yogyakarta City Government
has revitalized Malioboro as a pedestrian area to create a comfortable public space for
Yogyakarta residents and tourists. This research aims to examine how the Pentahelix model
collaboration is implemented between various stakeholders who have an interest in the area.
The method in this research was the Analytical Hierarchy Process (AHP) and software Expert
Choice. There are five key persons consisting of representatives of the five pillars of the
Pentahelix, namely academics, business people, community, government, and media. The
research results show that the Yogyakarta City Government plays an important role in the
Pentahelix collaboration with a value of 0.290. supported by an inconsistency value below 10%,
namely 0.00829.